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Jul 18, 20123 min read
An opportunity to learn
Last week Soaring Worldwide hosted our first ever work experience student. As part of her time with us we asked Annabel to create a blog...
Jun 29, 20122 min read
Technology is not a solution
Actually, before I upset a huge demographic I should perhaps clarify my sweeping generalisation in the headline. Technology is very...
Jun 27, 20122 min read
Is it possible to blame technology?
Now I am aware that the software involved doesn’t have the capacity to feel blame but I cannot help wondering if somewhere in RBS, there...
Apr 17, 20122 min read
I for “Interesting”
PR agency, we spend a lot of time writing press releases, articles and blogs. Whist we need to make sure the things we say are based on...
Apr 5, 20121 min read
CCTV can’t replace traditional security measures, says Magenta Security
But Abbey Petkar, managing director of Magenta Security – one of the country’s largest private security firms – says that while footage...
Apr 4, 20121 min read
H is for “Hospitality”
service levels and interaction from the hosts, speakers and organisers. Hospitality is also about understanding your delegates. By...
Feb 28, 20121 min read
F is for “Facebook”
Appealing to people of all age groups, Facebook not only serves as an interactive one-stop platform that enables someone to share...
Feb 15, 20121 min read
Do first impressions count?
networking event at a local business show. Along with 19 other people I would get one minute to tell the person sat opposite me who I was...
Feb 9, 20122 min read
Freedom of speech
Under certain regimes I also firmly respect the need for people with strong opinions that oppose the status quo to remain anonymous – the...
Jan 21, 20121 min read
E is for “Engage”
PR and media is about constantly keeping your clients up to date through clear and coherent dialogue. And, whenever possible it should be...
Jan 7, 20121 min read
D is for “Discovery”
In the exciting world of communication, coming up with creative messages and ideas is more about discovering what we all know but don’t...
Dec 9, 20113 min read
Death by Banker
Unprepared – there are two of them up there taking it in turns to speak. Each one is rapidly reading their notes for the next slide...
Dec 5, 20111 min read
CRN uses latest technology for staff training to maintain standards in tough times
Congress Rental Network (CRN), a worldwide network of top-quality AV and Simultaneous Interpretation (SI) specialists, is using the...
Dec 2, 20111 min read
Horses and harmonious marketing
When it comes to marketing, many companies will do a little bit of advertising and the odd press release but it is a hit and miss...
Nov 28, 20112 min read
In its 21 birthday year, Church House looks back at a different time – when Vanilla Ice was in the c
Church House Conference Centre celebrates its 21st birthday, it has decided to reflect back on some of the differences between now and...
Nov 28, 20112 min read
A Kingfisher in the mist
opportunity to put my new boat through its paces. A combination of the season and the mist meant all the colours around me were slightly...
Nov 23, 20112 min read
My teapot is finally empty
meetings – but more specifically, how to achieve it. From Kyoto’s research into meditation and Jon Bradshaw’s Meeting Mindset to my own...
Nov 19, 20112 min read
Christmas and the internet generation?
It’s meant to be the season to be jolly. But retailers fear a grim festive period with many on the high street starting their traditional...
Nov 5, 20112 min read
To rebrand or not to rebrand
brand so it is something that should be revisited periodically to keep it fresh. Rebranding can have positive and negative effects so it...
Sep 23, 20111 min read
What is in a Name?
The most simple and effective element to any company’s brand is its name. Forget logos, messages, straplines and other elements, you...
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