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Aug 26, 20111 min read
B is for “Blog”
Communicating through a blog is just one of the many communication methods available in the modern world. Of course, the concept of a...
Aug 12, 20111 min read
A is for “Audience”
brands and governments enacting their roles in front of a global audience. In literal terms, an audience is described as a group of...
Jul 29, 20112 min read
What is PR?
PR winner… a guide to PR for small businesses I created a couple of years ago… What is PR? PR is all encompassing – some argue it is a...
Dec 11, 20101 min read
Soaring Worldwide appoints new reputation executive as a part of growth plans.
Swindon based communications and PR agency, Soaring Worldwide, has recently appointed a new reputation executive, Suti Sahariah. Soaring...
Oct 29, 20101 min read
Guarantees in the security sector can be a reality
Magenta Security Services are once again breaking new ground in the manned guarding sector by guaranteeing the quality of their work....
Mar 16, 20101 min read
Sweet little lies
Superlatives, embellishments and even lies are at times associated with communications PR and marketing messages. Whilst often...
Sep 25, 20092 min read
Subcontractor – efficient business strategy or a danger to your reputation.
All of us, no matter what line of work we are in are faced by time pressures. Today I had my day planned around a visit from Carpet...
Feb 13, 20091 min read
Statistics demonstrate importance of referrals in face of economic gloom
Nexus Collections annual sales trends report clearly shows an increase in customer referral based sales. The review, now in its third...
Jan 30, 20091 min read
IET Venues, including Savoy Place, pioneer Event Assured affiliate scheme
Event Assured, Europe’s leading innovator for event insurance solutions, is working with venues throughout the UK to raise awareness of...
Jan 9, 20092 min read
PR goals for your own campaign…
A small business owner recently asked me for some suggestions for a PR campaign he planned to run himself. Specifically he wanted to...
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