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HIC’s new halls open with a winter wonderland.

  • Adam Baggs
  • Feb 9, 2012
  • 2 min read

Premier Decorations is the first company to use

HIC’s new space.

The first exhibition to use Harrogate International Centre’s (HIC’s) new halls – the Harrogate Christmas and Gift Fair – has been a great success. The completion of the redevelopment project provides event organisers with a perfect link to the existing facilities and the event allowed Premier Decorations to create a winter wonderland when it took over Hall H for the duration of the show.

Premier Decorations is one of the UK’s leading importers of Christmas decorations supplying retailers across the country. It has been exhibiting at the Christmas and Gift Fair for 25 years.


John Athwal, managing director at Premier Decorations, comments: “The Harrogate Christmas and Gift Fair has always been a successful show for us, but this year was the best yet because of the additional space. The new halls were absolutely fabulous and made a real difference in particular linking into the rest of the show. We have an ever increasing product range and wanted to showcase it to its full potential to customers. Having Hall H to ourselves allowed us to create something truly spectacular and we were delighted with the results. It really was a winter wonderland. HIC’s new spaces are amazing and you can produce anything you want because it is a blank canvas. We’ll be back next year to create something bigger and better!”

HIC’s director Angus Houston says: “We’re delighted that Premier Decorations was able to take advantage of the additional space provided by Hall H. The new facilities have been well received by our core and new clients and we look forward to seeing what ideas other exhibitors generate as more shows take place in the coming months. The new halls with greater flow to our existing facilities, particularly our 2,000 seat auditorium, are a perfect blend for our clients which is reflected in the level of interest we are currently experiencing.”

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